Senior Web & Digital Analyst

We are looking for a Senior Web & Digital Analyst to join our Web Tracking & Insights team. The role focuses on implementing, maintaining, and optimizing website and app tracking solutions using tag management systems (Tealium IQ and Google Tag Manager) and Google Analytics 4 (GA4). The role supports remote work within Ukraine.

• Implement and configure tracking tags, triggers, and variables within Tealium IQ and Google Tag Manager
• Design and maintain GA4 event tracking, custom dimensions/metrics, and channel groupings
• Test, validate, and troubleshoot tracking implementations in collaboration with web development teams
• Integrate and maintain marketing pixels (Meta, Google Ads, Bing, Floodlight) via tag management system
• Test marketing pixel integrations with media agencies
• Document tracking setups and maintain clear implementation guidelines

• 3+ years of experience in Web Analytics
• Hands-on experience with Tealium IQ and/or Google Tag Manager
• Strong working knowledge of Google Analytics 4 (GA4)
• Proficiency in JavaScript for tag customization and debugging
• Solid understanding of HTML and CSS to interpret page structure and debug
• Understanding of dataLayer design and event-driven data tracking
• English proficiency at B2 level or higher
• Nice to have: Understanding of digital marketing technologies and consent management

• Work on a flexible schedule remotely or from any of our comfortable offices or coworking spaces in Ukraine
• Receive the necessary equipment to perform your work tasks
• Change projects and technology stacks within EPAM
• Gain experience in various business domains (Insurance, E-commerce, Healthcare, Finance, Travelling, Media, Artificial Intelligence, and more)
• Relocation opportunities may be available for eligible candidates, depending on the role and openings at other EPAM locations
• Participate in volunteer, charity programs and communities (both technical and interest-based)
• You can plan your individual career path together with your manager
• Receive regular feedback from colleagues
• Improve your English for free with certified teachers (Speaking Clubs, client interview preparation courses, etc.)
• Get the opportunity to undergo free training and certification in AWS, GCP, or Azure Clouds
• Use the internal E-learn training program (18,200+ specialized training and mentoring programs)
• Access corporate accounts on LinkedIn Learning, Get Abstract and other partner resources
• Study at EPAM Solution Architecture School with the instructors who are practicing architects
• Develop as a leader, join Delivery Management, Resource Management, Leadership Essentials school and more
• Participate in internal communities (500+ meetups, technical discussions, brainstorming sessions, online events and conferences annually)
• Vacation and sick leave (including a sick leave without a medical certificate)
• A wide range of Voluntary Medical Insurance programs providing both medical treatment and various preventive options (including sports activities)
• Medical insurance for family members at corporate rates
• Company support during significant life events (childbirth or adoption, marriage, etc.)
• Support for psychological comfort: discounts on services from mental health specialists or coaches, thematic training
• E-kids program - a free programming language training program for EPAMers' children