Suggest an editImprove this articleRefine the answer for “What is organic traffic?”. Your changes go to moderation before they’re published.Approval requiredContentWhat you’re changing🇺🇸EN🇺🇦UAPreviewTitle (EN)Short answer (EN)**Organic traffic** is visits to a website from search engines without paying for advertising. **Key point:** organic traffic is attention that is not paid for directly; it is hard to earn, but once earned it brings a steady stream of visitors and growth.Shown above the full answer for quick recall.Answer (EN)Image**Organic traffic** is visits to a website from search engines without paying for advertising. ### Source: - A person enters a query into Google or Bing, sees the search results, clicks on a regular (non-ad) link, and lands on the site. That is organic traffic. ### As opposed to: - **Paid search (PPC)** - paid clicks from ads - **Social media** - visits from Instagram, Facebook, Telegram - **Direct traffic** - a person typed the URL in manually - **Referral traffic** - a visit from another site via a link ### Why it is valuable: - Free (in the long run) - Reliable and predictable - Often brings a **target audience** that is already searching for a solution **Conclusion:** Organic traffic is attention that is not paid for directly. It is hard to earn, but once earned it brings a steady stream of visitors and growth.For the reviewerNote to the moderator (optional)Visible only to the moderator. Helps review go faster.