R
RGray
Frontend
Link Building Specialist
About the Position
Link Building Specialist is a key member of the SEO team, responsible for driving link building strategy and contributing to project growth. The role involves independent management of link building processes, data-driven decisions, and delivering high-quality results.
Responsibilities
- Analyze competitors' backlink profiles and use the findings to build a data-driven link building strategy and shape the project's backlink profile;
- Identify high-quality link building opportunities according to predefined criteria;
- Launch outreach campaigns and communicate with webmasters to negotiate and secure new link placements;
- Build a diverse link profile through crowd marketing, directories, Web 2.0 platforms, and guest posts;
- Hunt for valuable expired (dropped) domains with a strong backlink history;
- Work with the Semantic Core: understand how it is created and how it works;
- Choose anchor lists for different pages, taking each page's specifics into account;
- Spot new growth opportunities for the project;
- Come up with new creative link-building tactics and approaches;
- Track project performance and results, and adjust the strategy based on what the data shows;
- Take part in strategic discussions and brainstorms: after all, you're going to be a rockstar marketer one day, which is impossible without strategic vision and the ability to generate ideas;
- Learn A LOT of new things.
Requirements
- Ahrefs (1 рік)
- Лінкбілдинг (1 рік)
- Google Search Console (1 рік)
- On-Page SEO (1 рік)
- Англійська B1 – Середній
Link Building Specialist
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