What is website crawling?
Website crawling is the process by which search bots (crawlers) go through a site's pages to discover what is on them.
How it works:
- A bot enters the site via a link For example, Googlebot starts from the homepage or an external link.
- It reads the HTML code It extracts text, headings, links, images, meta tags.
- It finds new links The bot follows them and scans further - this is exactly what "crawling" a site means (crawl).
- It saves the data Everything found is passed on for indexing - to be shown in search later.
What affects crawling:
- robots.txt - can block access to specific sections.
- Server speed - if the site is slow, the bot will visit less often.
- Internal linking - the better the link structure, the deeper the bot goes.
- Crawl budget - the limit on the number of pages the bot is willing to review on a site.
Important:
Crawling ≠ indexing.
A bot can crawl a page but not include it in the index (for example, because of noindex, a duplicate, or empty content).
Conclusion: Crawling is like reconnaissance: the bot studies the site to decide what is worth saving and showing to users.
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